Myself and some colleagues have been talking about what “Green Marketing” really means. It seems every other magazine or newspaper is talking about “green” this or “green” that and they aren’t talking about watering your lawn.
We came across a term called the “Green Fog” which seems to describe the problem well. Consumers are becoming slightly [...]
Great Free Tool – Audio Testimonials
Published in July 21st, 2008
I came across a great free tool that lets your clients leave you a voice message. The message can be downloaded and used for many purposes. I thought this might be a great way of gathering client testimonials. Some people don’t want to take the time to write something but they may record a message.
The [...]
Amazing New Wordpress Upgrade Plug-in
Published in July 18th, 2008
If you have Wordpress as your blog and you install it yourself, there is a fabulous new plug-in which automates upgrading to a new release. Previously I was doing the upgrade manually but it was usually a royal pain. I didn’t go through the upgrade process frequently enough to remember what I had done the [...]
Your Sales Prospecting Plan (Podcast)
Published in July 12th, 2008
This is one of my best podcast interviews so far (even if I say so myself). And it’s not because I was so brilliant but because my guest is a world class sales training guru. I don’t even say that much during the interview so what does that tell you?
Anyway to the point, if you [...]
Useful Website Tools
Published in July 11th, 2008
If you are familiar with website technology you will know that a web page can look different on different browsers. It is nonetheless important to make sure that your beautifully designed page looks good on all the major systems. I recently had a problem when some people told me that part of my text went [...]
Resources for Women (and men?) Entrepreneurs
Published in July 2nd, 2008
As I mentioned in a previous post, I attended the nationwide Microsoft women entrepreneur’s event called Vision to Venture a couple of months ago in Redmond, WA. Much of Vision to Venture was recorded and Microsoft have now made the video available online. There were some excellent speakers including our own Duct Tape Marketing founder, [...]
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