Marketing Help for Small Business
>A couple of weeks ago I was in Boulder Co for the annual Duct Tape Marketing coaches gathering and we had a few really good speakers. Lesa Snider, who I have met before, is a really good presenter. She is an evangelist for iStockPhoto.com and is the author of Photoshop CS4: The Missing Manual so [...]
Many small business are interested in using direct mail but you need to know what you are doing in order to be successful. In this interview with Kurt Johnson, one of the founders of PostcardBuilder.com, we learn some tips and tricks in creating direct mail campaigns that will result in increased leads and business success. [...]
I recently completed an interesting interview with John McDonagh who is the publisher of the Vancouver Business Journal. This podcast will give you some great insights into the publishing of a local business journal. If you want to understand how the media tick you will enjoy this recording.Perhaps of surprise to some business owners is [...]
Our second session of the Sales and Marketing Rehab has been rescheduled for January 6th at 2:00 pm. For session two we will be answering your questions on Marketing. We are going to use a different tool called CoolConferenceLive so hopefully it will be more reliable than the previous one. We have already received some [...]
Last week, the Sales and Marketing Doctors were in session and many people were brave enough to put themselves on the examination table. Join myself and Jeff Schneider of Sandler Training for the first in a series of Sales and Marketing Podcast interviews recorded live and answering questions from the audience. Questions included: I do [...]
Its almost time for the holidays so this podcast interview with Cindy Anderson, author of the Portland Happy Hour Guidebook is great timing. I had a fun time talking with Cindy about why and how she wrote the book. She also tells us about the process of book publishing which may be helpful for those [...]
The sales and marketing doctors will be in session! Are you brave enough to get on our examination table? In December myself and Jeff Schneider of the Sandler Sales Training institute will host a live podcast by telephone interview series called “Sales and Marketing Rehab”. We will be taking your questions on sales and marketing [...]
With all the bad economic news many companies cut back or postpone their marketing. I know if sounds self serving (since I am a marketing coach) but if you think about it, marketing is an investment in growing your company. It is not just a cost. If you are spending money on marketing and it [...]
I just completed another Podcast interview of interest to small business owners. In this interview with my guest Casey Boggs, President of LT Public Relations, we learn: What is PR With the decline in the national media, why is PR still important Examples of good PR campaigns How to know if your PR is working [...]
This is one of my best podcast interviews so far (even if I say so myself). And it’s not because I was so brilliant but because my guest is a world class sales training guru. I don’t even say that much during the interview so what does that tell you? Anyway to the point, if [...]
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