Get a Start on 2009 Success
Get a Start on Your Marketing Plan
It’s amazing how quickly the year has flown by and if you are like many small business owners you still don’t have a marketing plan.
But without a plan how can you expect to meet your goals?
In difficult economic times like this it is more [...]

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Tired of wasting your marketing dollars on activities that don’t work? Lacking a plan for growth?
This marketing teleclass (held by phone and internet) will help you identify the key areas that will enable you to position your business for growth.
In our one hour seminar you will learn why and how to:

Narrow your marketing focus
Find and [...]

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If you are interested in some marketing help but are not sure where to start, I am hosting a one hour marketing teleseminar on Thursday November 13th at 2:00 pm. The seminar is called “The 7 Steps to Small Business Marketing Success” and it will be for one hour including questions.
There is no charge to [...]

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The Portland Chapter of the American Marketing Association is having a professional development event this coming Tuesday. It looks pretty interesting. Come and learn to see if your small business can take advantage of the new tools of the internet.

“Interactive Trends - Where to Place Your Bet”
Podcasting.  Viral Video.  Twitter.  Facebook.  With all the [...]

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With all the bad economic news many companies cut back or postpone their marketing. I know if sounds self serving (since I am a marketing coach) but if you think about it, marketing is an investment in growing your company. It is not just a cost. If you are spending money on marketing and it [...]

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I have been asked a few times how I do my e-newsletters. Many pople send a newsletter as a PDF attachment or as plain text and use Outlook or other email software. Unfortunately when they do that, many of the recipients don’t receive the e-mail because they get caught up in the spam filters.
There is [...]

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I just completed another Podcast interview of interest to small business owners. In this interview with my guest Casey Boggs, President of LT Public Relations, we learn:

What is PR
With the decline in the national media, why is PR still important
Examples of good PR campaigns
How to know if your PR is working
Top tips to successful PR
Should [...]

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I would like to offer a free marketing service. In the interests of transparency my goal is to use this service to build more content for the blog/website and to make sure the content is relevant.
What I am offering is each week to answer a few marketing questions that you may have about marketing your [...]

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I spent the day at Microsoft’s Vision to Venture Women Entrepreneur’s conference yesterday. Yes, I know I’m a man but who really could turn down spending a day with 400 intelligent and talented business women?
Actually I was there as a Duct Tape Marketing Coach in support of John Jantsch who was one of the speakers. [...]

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I came across an interesting piece of information today. Apparently for certain non-profits Google will give free advertising in the form of Google Adwords. The criteria is that the organization has to be a 501(c)(3) and cannot be religious or political in nature.
This could be a great way for non-profits to get the word out [...]

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