Newsletters and E-Blasts
Doing a poor job of converting prospects to leads?
Many small businesses fail to nurture prospects with the result that too few prospects turn into clients. It takes time to develop a new customer but many business owners don’t get around to it.
The same is often true with existing customers. We’ve heard clients complain that a company only contacts them when they are looking for a sale.
Surprisingly, even in today's spam filled world, your customers want to hear from you if what you have to say is meaningful.
Newsletters help develop your client base.
If the idea of creating a regular newsletter (e-zine or otherwise) sounds daunting, we understand. Breathe easy.
We can help you:
- Develop the newsletter format
- Create content
- Develop and manage lists
- Do the mailing
- Tell you who is reading your newsletter and what links they click
- Create short surveys
Just think, prospects will regularly receive valuable information to remind them you are still in business, and may be able to solve a problem or two.
Not all prospects are ready to buy today. With a newsletter or e-zine you stay on their radar screen. When they are ready to purchase you will be top of mind .
To help you reach this happy state, here are some of our helpful services:
E-newsletters
- Position your company as a leader in your industry
- Create a reason to have regular contact with existing customers and prospects
E-blasts & promotions
- Send messages in a timely manner
- Save money – no need to stamp, address, sort and send regular direct mail
- Get immediate feedback on new offers and products
- Test promotions
E-lists
- Worry-free management of your email lists.
- Keep track of who is reading your messages and which messages they are reading
- Easy integration of direct mail and email campaigns
- Targeted follow-up to "hot prospects"
Splash/promo web pages
- Appealing and effective landing pages that promote your products and services
- Easy web rollout of new promos and products
- Micro-sites for extra product information and improved search engine optimization
What to do next
Take the first step! Call us today at (360) 448-7474 to discuss how we might be able to help you.
And don't forget to sign-up for our newsletter!
Check out these other Duct Tape Marketing Resources:
Lead Generation Machine :: Harness the Internet :: Magnificent Marketing Materials
Main Site Links:
Marketing Coach Portland OR :: Marketing Help Portland OR
Marketing Speaker Portland OR :: Marketing Resources Portland OR